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talisha pussy5566
Apr 19, 2022
In NSMO Forum
Those of a more “tactical” nature, aimed at optimizing Phone Number List the purchases of media spaces aimed at specific audiences; - those of a more "strategic" nature whose objective is to collect data and information not only for the purchase of advertising Phone Number List space but also for other marketing and CRM activities of a more "business oriented" nature. The exchange of publisher-technology platform value is in danger: the big names of the web Phone Number List could strengthen control over advertising spending. New models are needed to “save” the Open Phone Number List Internet 19 Mag 2021 Ilaria Zampori * General Manager Italy & Spain di Quantcast There is a lot of talk about deleting third-party cookies , after Google announced that its Chrome browser will no longer support them. All of us, who daily access any online content, are used to considering Phone Number List the Internet as an inexhaustible source of diversified and, almost always, free information. The web we know - open and free - is however based on solid Phone Number List foundations called " advertising " which are now in danger of collapsing. The online world is based, in fact, on a consolidated Phone Number List business model between publishers and advertisers . The former monetize the free content by allowing the latter to access the space of their sites and insights on their Phone Number List audience. The more data a publisher has about its users, the more valuable its advertising space or "inventory" becomes. And advertisers, in turn, will only continue to invest as long as they are confident Phone Number List that their advertising budget is being spent in a relevant environment. The exchange of value based on the existence of third-party cookies has so far been crucial for the growth of digital publishing.
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